ARTISANS UNIQUE - this definition is still relatively young Origin.
With the advent of mass production craftsmen sought from the wood, glass blowing, ceramics industry
a boundary for industrial mass production and emphasized especially your craft - that of people and ideas creatively implemented individual work or small batch work
. This is now synonymous with quality and uniqueness of the resulting master of craft. Thus arise
unique pieces that can not be replicated to a 1 and this would require a relatively high cost.
It does not matter whether it is a piece of jewelry ( Ex ), a special, unique handbag ( Ex ), a t-shirt with a specially designed theme ( Ex ) = designer shirt, a baroque-style knit dress ( Ex ), one off pieces - ceramic plant pot (Example ), an elaborately painted acrylic furniture or playing an elaborately sculpted by hand puppet ( Ex ) is.
Painting ( Ex ) has this aim it is longer and connects today more and more with the unique craft. Today they form a separate unit complete with an artistic own market - the design, arts and crafts market
Similarly, access to customers by explicitly own way, which can crafts fairs, markets, themed markets, galleries and virtual shops ( Ex ) and blogs ( Example be) that apply specifically of India.
As an example of screen printing ( here ) is seen, but always a particular way of working by hand to shape the focus of the work. The artistic aspect is of overriding importance.
own groups form up in markets and on the Internet ( Ex ) to show your unique and specific marketing techniques to use, each consisting of small, owner-dominated crafts entrepreneurs in order to survive in this vast, highly competitive terrain. Twitter ( Ex ), facebook ( Ex ) so-called social networks are now a possibility to pick up rapidly.
But the personal presentation, whether in individual stores or at fairs and markets is fundamental to the duality that this Unikatehandwerker have to use in today's world. Detached bring their own marketing channels rarely desired, existentially necessary success. So that every individual on his Unikatekunsthandwerker specifically tailored marketing strategy needs.
The uniqueness, however, led ultimately to the customer, to choose that suits them unique. That is the right time in the correct manner and at the right moment, the individual choice arises in the situational encounter - this is just something unique.
it's still something very "special".
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